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How is social media affecting television habits?

Thursday, 10th July 2014 at 2:31pm

Social media television habitsNew research from YouView reveals how social media usage is affecting the way UK viewers are watching television.

The study discovered that one in seven viewers search through social networks to find television recommendations, while over a quarter stay off social media when they need to avoid spoilers.

YouView surveyed two thousand viewers and also asked them about their ‘second screening’ habits (nearly one in six are on Twitter while watching a programme).

Find out more about the research here and tell us if social media influences your television habits.

Tagged YouView, Twitter, television, social media, research, study, technology, online

Jeep's optical illusion posters

Thursday, 10th July 2014 at 2:28pm

Jeep adA new ad campaign for Jeep puts a twist on an old style of optical illusion by using animals.

The ‘See whatever you want to see’ posters feature animal pictures that, when turned upside down, look like a completely different animal.

The ingenious black and sepia posters, designed by Leo Burnett France, include a giraffe which becomes a penguin when flipped.

The posters are intended to give the brand a spirit of adventure and encourage users to see the world – while driving a Jeep, of course.

Take a look at the campaign here and tell us which is your favourite poster.

Tagged Jeep, Leo Burnett, advertising, marketing, posters, design, campaign, fun, brand, creative

A table reflecting the depths of the ocean

Wednesday, 9th July 2014 at 4:14pm

The Abyss TableA layered coffee table by Duffy London resembles the depths of the ocean.

The Abyss Table stacks blue glass on slices of light wood, which gives the impression of a sandy sea bed.

The glass echoes the effect of the ocean, as the layers appear to darken as they deepen.

The uniquely shaped table mimics the contours of the ocean and was handmade by Christopher Duffy’s team.

Find out more about the table here and tell us what you think of it.

Tagged Abyss Table, Duffy London, furniture, design, product design, innovative, nature, creative

Pantone posters with character

Wednesday, 9th July 2014 at 3:17pm

Pantone 7686 CPantone’s new ad campaign shows how crucial colour is for iconic pop culture characters.

‘There can only be one’, devised by Y & R Shanghai, uses the features of famous cartoon and puppet figures against a background square of their dominant colour.

Completed by their Pantone numbers, the posters demonstrate that a strong colour is key to making characters instantly recognisable.

The posters include ‘Pantone 7686 C’, a deep blue, which uses googly eyes to represent Sesame Street’s Cookie Monster.

Take a look at all three posters here and tell us what you think of the fun concept.

Tagged Pantone, advertising, posters, Cookie Monster, cartoon, fun, colour, clever, design, creative

Photographs of Design Museum revealed

Tuesday, 8th July 2014 at 3:43pm

The Design MuseumPhotographs of the new Design Museum in South Kensington have been released.

The museum, which is currently under construction, is due to open in 2016 and will be three times the size of the current building.

The £80 million project will include design workshops and a design library, a free-to-enter permanent collection and a gift shop.

A virtual tour of the site was made available online last year.

Find out more here and let us know what you think about the project.

Tagged Design Museum, London, design, architecture, construction, photographs, building, innovative

Murat: the interactive comic

Tuesday, 8th July 2014 at 3:32pm

MuratA Czech collective has created an online comic that invites readers to interact with it.

Murat’, by Motiv, is an innovative spin on traditional graphic novels, making the most of current technology to involve readers in its storyline.

Murat looks like a typical black and white comic, but it uses audio and visual effects and is clickable throughout – one page of the comic consists of a jigsaw that readers has to construct themselves.

Watch the trailer for the comic below or read it here – tell us if you find this development in comics exciting.

Tagged Murat, Motiv, comic, interactive, innovative, technology, graphic design, art, effects, video

Content ideas for social media

Friday, 4th July 2014 at 9:52am

Social mediaContent marketing is now a crucial part of many organisations’ strategy, but sometimes it’s hard to think of content ideas tailored for different social media channels.

PR Daily has compiled a list of ideas for Facebook, Twitter and other social networks, designed to make your content offering more diverse and distinctive.

The list recommends digging out vintage company photos for Facebook, crafting inspiration boards on Pinterest and sharing quick tips on Twitter.

Other ideas include checking what's trending on social media, sharing industry-relevant blogs, creating infographics and even making video montages.

Take a look at the whole list here and tell us if you have a great content idea for a social network.

Tagged Social media, content marketing, marketing, technology, internet, creative, fun

Landesgartenschau: an exhibition hall built by robots

Thursday, 3rd July 2014 at 1:44pm

Landesgartenschau Exhibition HallAn exhibition hall has a structure created entirely from plywood prefabricated by robots.

The Landesgartenschau Exhibition Hall in Germany has been constructed using digital design and robotic fabrication techniques, which also included insulation, waterproofing and cladding.

The hall’s structure consists of 243 hexagonal plywood panels and the double-domed design is inspired by the skeletal structure of a sea urchin, which is described as ‘one of the most efficient modular systems in nature’.

Find out more about the design here and tell us what you think.

Tagged Landesgartenschau Exhibition Hall, University of Stuttgart, prefabrication, technology, digital, design, construction, architecture, innovative

The Bible of BBQ

Thursday, 3rd July 2014 at 1:22pm

The Bible of BBQA direct mail project entitled ‘The Bible of BBQ’ has won a Bronze Cannes Lion, thanks to its interactive style.

The Bible of BBQ, produced for Brazilian brand Tramontina, consists of pages that have a particular purpose in the ‘perfect barbecue’.

For instance, the book had a knife-sharpening page, a sheet made of salt for seasoning, a flammable page and even a fold-out apron.

The Bible of BBQ was sent to fifty people, many of whom proudly displayed their present in their restaurant.

Watch the book in action below or find out more about the book here – tell us what you think of it.

Tagged The Bible of BBQ, barbecue bible, Tramontina, Cannes Lions, marketing, direct mail, innovative, creative, fun

LEGO bus stop on Regent Street

Wednesday, 2nd July 2014 at 12:53pm

LEGO bus stopTransport for London (TfL) is celebrating the Year of the Bus by installing a bus stop made entirely from LEGO bricks.

The stop, which is on Regent Street, has been created in conjunction with the nearby Hamleys toy stop and is made from 100,000 pieces of LEGO.

It took two weeks to put together, but TfL hopes the bus shelter with a difference ‘will bring a smile to the face of even a hardened commuter’.

Even the windows of the bus stop have been replaced with clear LEGO bricks, although the more complex transport maps were printed as usual and then pasted onto the LEGO wall.

The Year of the Bus celebrates several bus-related anniversaries, including the 60th anniversary of the iconic Routemaster bus.

Take a closer look at the LEGO bus stop here and let us know what you think of it.

Tagged LEGO, Year of the Bus, TfL, London, transport, installation, fun, clever, innovative, innovation

What makes a brand popular?

Tuesday, 1st July 2014 at 4:53pm

Brand popularityNew research suggests that not only is brand popularity more complex than just sales figures, it can also be recovered if a brand’s reputation slips.

The study by Leo Burnett divides brands into categories: ‘superstars’, ‘rising stars’, ‘settled greats’ and ‘former glories’.

A brand’s popularity and momentum determine in which category it ends up, along with other brand attributes, including affinity and longevity.

Leo Burnett analysed 5,000 responses to fifty brands, including Innocent and Heinz, and revealed the results to Marketing Week.

Find out more about the research here and tell us which brand attributes are important to you.

Tagged brands, brand popularity, research, marketing, advertising, Innocent, Heinz, Marketing Week

Fibreglass cows bring wi-fi to Glastonbury

Tuesday, 1st July 2014 at 12:23pm

Wi-fi cows at GlastonburyFestivalgoers at last weekend’s Glastonbury were able to enjoy wi-fi on the site, thanks to a trio of fibreglass cows.

The cows, named Dolly, Daisy and Molly, were installed at key points around the festival and provided revellers with wi-fi for twelve hours every day.

Acting as 4G hotspots, the cows were powered by EE (Glastonbury’s technology partner) and designed by Hank, the on site artist.

Find out more about the cows here and tell us what you think of the fun idea.

Tagged Glastonbury, fibreglass cows, wi-fi, festival, technology, EE, innovative, art, design, wireless

Maison des Fondateurs

Friday, 27th June 2014 at 1:55pm

Maison des FondateursBjarke Ingels Group has unveiled its spiralling design for a Swiss watchmaker’s museum.

The project, entitled ‘Maison des Fondateurs’, is partially sunken into the ground and incorporates spiral geometry, invoking the feel of cogs and other watch pieces.

Based at Audemars Piguet’s headquarters in Vallée de Joux, the building will hold the watchmaker’s workshops and galleries.

Find out more about the design here and tell us what you think of it.

Tagged Maison des Fondateurs, Bjarke Ingels Group, museum, architecture, design, construction, innovative

Playful quote posters

Friday, 27th June 2014 at 1:55pm

Illustration printsA designer has given some inspirational quotes new significance in colourful minimalistic posters.

Ryan McArthur has taken quotes from famous people, such as Oscar Wilde and Albert Einstein, and plays with their meaning in illustration prints.

For instance, Thomas Edison’s ‘Genius is one percent inspiration and ninety-nine percent perspiration’ is represented through one light bulb and ninety-nine drops of water.

Take a look at the posters here and let us know your favourite.

Tagged Ryan McArthur, posters, quotes, art, design, print, creative, fun, clever

Long exposure photos give trams sparkle

Thursday, 26th June 2014 at 4:55pm

Budapest tramPhotography and festive lighting transform mundane Hungarian trams into cosmic marvels.

In Budapest, trams are each decorated with 30,000 blue and white LED lights during the holiday season.

Visiting photographers often take long exposure pictures of the trams, creating ethereal images that give the trams a futuristic feel.

Take a look at some more long exposure photographs here and tell us what you think of them.

Tagged trams, LED, light, photography, photos, long exposure, clever, creative, Budapest, Hungary

Smoke in a bottle

Thursday, 26th June 2014 at 4:55pm

Smoke in a bottleA New York-based artist creates detailed images from smoke and used bottles.

Jim Dingilian fills empty glass bottles with smoke, which clings to the inside layer as soot.

He then scrapes and brushes away the soot until beautiful pictures emerge, framed by the remnants of the smoke.

He says: “The miniature scenes I depict are of locations on the edge of suburbia which seem mysterious or even slightly menacing despite their commonplace nature… [the bottles] become hourglasses of sorts, their drained interiors now inhabited by dim memories.”

Find out more about the remarkable work here and tell us what you think.

Tagged bottled smoke art, Jim Dingilian, art, design, innovative, clever, fun, McKenzie Fine Art

Top 20 brands on LinkedIn

Wednesday, 25th June 2014 at 12:28pm

LinkedInLinkedIn has published a list of its most influential UK brands, revealing which companies have successfully mastered content marketing on the social media platform.

The list of twenty brands uses LinkedIn’s Content Marketing Score, which measures content by how it engages other users.

Recruitment companies, such as Hays and Reed, feature in the list, but a range of brands score highly for content engagement, including Financial Times, BBC and Eurostar.

Take a look at the whole list here and tell us which brands you engage with on LinkedIn.

Tagged LinkedIn, brands, content, marketing, social media, recruitment, technology, online

RIBA Awards winners

Wednesday, 25th June 2014 at 11:20am

Tate Britain, Millbank ProjectThe Royal Institute of British Architects (RIBA) has announced the winners of the 2014 RIBA Awards.

The fifty six winners are drawn from regional categories for the National Awards, with a separate category for projects by British architects in the European Union.

High-profile winners include The Shard by Renzo Piano Building Workshop; Tate Britain, Millbank Project by Caruso St John Architects; and Danish Maritime Museum by BIG.

The Stirling Prize shortlist will be drawn from the winners and will be announced in July.

Find out more about the Awards here.

Tagged RIBA Awards, Royal Institute of British Architects, The Shard, Tate Britain, Danish Maritime Museum, architecture, construction, innovation

Bounce Below

Tuesday, 24th June 2014 at 2:19pm

Bounce BelowA unique visitor experience is opening in Llechwedd Slate Caverns in Wales: giant underground trampolines.

Bounce Below uses three trampolines suspended from the cave walls, each connected by chutes and safety nets.

Visitors will travel deep into the mountain by train, where they can reach the trampolines via a sixty-feet-long slide.

The experience is completed by LED lights, which provide a colourful background to the long-unused caverns.

Bounce Below opens to the public on the 3rd July, near Blaenau Ffestiniog.

Let us know if you would jump at the chance to experience Bounce Below and take a closer look here.

Tagged Bounce Below, underground trampolines, Llechwedd Slate Caverns, LEDs, innovative, fun, experience, creative, experiential

Brighton Waste House

Tuesday, 24th June 2014 at 12:13pm

Brighton Waste House‘There is no such thing as waste, just stuff in the wrong place’ is the idea behind the first permanent building in the UK to be built from waste materials.

Brighton Waste House, which was completed in April, was devised by University of Brighton lecturer Duncan Baker-Brown, and constructed by Brighton students and apprentices from The Mears Group.

The house uses discarded materials, including two tonnes of denim, 2,000 floppy discs and 20,000 toothbrushes, and a salvaged framework from a demolished house.

Incorporating clear panels to showcase the waste, Brighton Waste House is a live research and design project for Sustainable Design students and community workshops.

Find out more about the workshop here and tell us what you think of it.

Tagged Brighton Waste House, University of Brighton, The Mears Group, sustainability, recycling, clever, innovative

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