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Nissan's self healing paint
Wednesday, 15th May 2013 at 9:52am
In a clever marketing campaign Nissan has released a special advert for those that read the news on their tablets. The ad itself is for their 'self healing' paint, which recovers from light scratches to look as good as new.The advert, created by TBWA/G1 Paris, creates scratches in the paintwork of the car as users try to swipe through the ad, which then repair themselves.
Very clever use of the swipe motion that people use whilst browsing to highlight another innovation.
Watch the ad in action below.
Tagged Nissan, advertising, marketing, innovation, creative, video, ad, film, advert
Renault gives speed dating a new meaning
Thursday, 2nd May 2013 at 7:59am
In a new video from Publicis Brussels, we see a new style of speed dating. The ad has been made to promote the new Renault Clio RS.In the video we see a group of people attending a speed dating event, only for one guy to be left without a date, see what happens when he is taken outside to meet Caroline.
Watch the video below.
Tagged Renault, Clio, Publicis Brussels, advertising, marketing, speed dating, funny, video, ad, viral
Dove ad receives unflattering parody
Tuesday, 23rd April 2013 at 2:23pm
Recently a new Dove advert has been taking the Internet by storm. No not that Dove Men+ Care shampoo advert, a new one from Ogilvy Brazil.
The video has women describing themselves to a criminal sketch artist, they are then described by a stranger and the 2 sketches are shown together.
However in the name of equality New Feelings Time Comedy has also produced one featuring men.
See the results of both below:
Toyota's Family Tree
Tuesday, 5th March 2013 at 9:32am
To celebrate 75 years, Toyota has released a family tree for their cars. The interactive map allows you to go through the entire range of cars they have made since the company was established in 1937 and it's plant operation began in 1938 (the first cars were released in 1936).
The timeline covers the lives of different cars they have developed and allows you to search through it based upon year, body type or model.
The spots on the tree have pop-up images of the vehicles, which are click-able, and allow you to look through the different generations of a model of car like the Land Cruiser or Avensis.
Their 75 Years of Toyota landing page also has a clever scrolling timeline which focuses on the company and it's growth over this period.
Take a look through the vehicle lineage here.
There is also a lineage page for engine type here.
Tagged Toyota, history, 75 years, cars, interactive, ad, online, family tree, marketing
VW ad is daylight robbery
Tuesday, 19th February 2013 at 1:00pm
Volkswagen's latest advert by Deutsch, is a brilliant bit of suspense, slightly reminiscent of an action movie but with a humorous twist at the end.
The premise for the ad, titled Mask, is simple; a guy walks into a local shop wearing a ski mask, starts stalking down the aisles collecting food and such like, whilst looking menacing. All the while the customers start to hide and the counter staff begin to look scared. The camera angles and accompanying music all add to the suspense and creates a commercial that seems to promise cars chases and gun fights.
Hopefully we have built this up enough without spoiling the end, so take a look at it below.
Gangnam style baby
Saturday, 2nd February 2013 at 11:00am
In its first venture into TV advertising, electronic cigarette company E-Lites has beaten everyone to the punch by combining a dancing baby with last year's viral video hit - Gangnam Style.
The advert features a dad going out for a cigarette and missing his baby's first steps and more.
Their tagline for the campaign is "What will you miss?".
An amusing bit of CGI, watch it below.
Drama returns; this time to Dutch Town
Monday, 28th January 2013 at 3:44pm
TNT is at it again following the launch of their TV series and movie channel in Belgium, which we featured in April of last year. TNT is launching in Netherlands this time, so once again agency Duval Guillaume has placed a red button in a quiet market street, encouraging people to press it to 'add drama'.Once the button is pressed, they are confronted with a choice of colours, kidnapped and then dumped into the middle of a riot with a guest appearance by Elvis.
Definitely one to watch to beat those Monday blues.
Tagged TNT, Drama, Ad, Viral, Advertising, Stunt, Netherlands, experiential, funny
Dangerous times at the office party
Saturday, 8th December 2012 at 10:33am
The office Christmas party gets nasty in this new ad for Harvey Nichols.This is the sequel to an ad we featured on our blog last year, 'The Walk of Shame' and was created by Adam & Eve/DDB.
It is very funny and suggests 'How to avoid a same dress disaster this season'.
Enjoy!
Tagged Harvey Nichols, Ad, Advert, TV, Christmas, Funny, Office party, Fun, Creative, Nasty
The corner shop comes to life with Red Stripe
Sunday, 2nd December 2012 at 5:57pm
This stunt for Red Stripe by ad agency KesselsKramer (along with Stinkdigital director Greg Brunkalla and creative technology consultancy Hirsch&Mann) popped up in a convenience store in East London.
They rigged up loads of products in a corner store to suddenly start dancing and making music whenever a customer picked up a Red Stripe from the fridge.
It's a great bit of fun but knowing these types of stores well the late night crowd may get a bit freaked out!
Snoop Dog features in Christmas Carol
Tuesday, 27th November 2012 at 7:23pm
Here is an alternative Christmas ad from the US for Adidas featuring 'Ebenezer' Snoop Dog and David Beckham as the Ghost of Christmas Present.
'Bahumbizzle: the Cautionary Tale of Ebenezer Snoop' is an animation rendered by Beavis and Butthead animator JJ Sedelmaier, definitely worth a watch.
Bus ad wins Epica d'Or
Tuesday, 27th November 2012 at 1:24pm
Last week saw the judging of this year's Epica Awards in which M2Film, a Danish production company, picked up the Epica d'Or in the Film category for their film advertising the Midttrafik bus service.A bit of fun as well as a great way of getting people on the buses, even if it is a bit over the top.
Tagged Epica Awards, Advertising, International, Winner, M2Film, Ad
Meet mini-Vinnie
Saturday, 24th November 2012 at 3:39pm
Safety films seem to be having a run online at the moment - not that festive. For those in the UK that have seen Vinnie Jones performing CPR in the latest British Heart Foundation campaign then now meet 'Mini Vinnie'.
This version of the ad is aimed at children and features 'hands-only' CPR to a lifeless body to the tune of the Bee Gees' Stayin' Alive.
A serious message but also quite funny.
Tagged Ad, British Heart Foundation, Creative, Funny, Safety
Cadburys Screme Eggs come to life for Halloween
Saturday, 27th October 2012 at 8:09pm
Here's one for Halloween from Canada. Meet the Cadbury Screme Eggs.
From zombies to vampires these animated ads are great fun.
'Get them while they last.'
Not for the faint hearted
Saturday, 27th October 2012 at 7:42am
Do you have a phobia of lifts? Do you take the stairs just in case?
If so then this video will definitely not help.
This is the latest viral ad from LG, 'So Real its Scary', which has probably put a few unsuspecting lift users in therapy.
Get set for Movember
Saturday, 27th October 2012 at 7:23am
If you're thinking of joining the 'Movember' enthusiasts this week then this video is for you.
Featuring actor Nick Offerman, who plays a character Ron Swanson in US TV show 'Parks and Recreation', this two minute guide helps you grow an awe-inspiring moustache.
Get your cologne, whale oil and beef tallow (don't know what that is?) ready for a successful Movember.
A cat that will do anything for a car ride
Monday, 15th October 2012 at 8:09pm
This cat in an ad for the Toyota Corolla will go to any lengths to get a ride - even when it has passed to the other side.
Very, very funny.
By Saatchi & Saatchi New Zealand
Surprising ad for Samsung
Sunday, 7th October 2012 at 5:24pm
This is a rather surprising ad for Samsung. Not one for those scared of spiders.Enjoy!
Tagged Advertising, TV, Samsung, Ad, Creative, Funny, Mobile, Spider
A fluffy cloud of Guinness
Tuesday, 2nd October 2012 at 7:18pm
Guinness unveils an inspiring ad following a cloud that breaks away from the pack and finds itself travelling across New York.Directed by Peter Thwaites at Gorgeous and produced by AMV BBDO for Guinness it is part of the brand's "Made of More" campaign.
See it for yourself below and tell us what you think.
Tagged Guinness, Ad, Advert, TV, AMV BBDO, Creative, Production
Samsung attacks Apple in mobile phone battle
Tuesday, 25th September 2012 at 6:03pm
Samsung attacks Apple in new ad for the Galaxy S III.
Whilst iPhone fans queue for the new iPhone 5 Galaxy users demonstrate why the new big thing is already here.
Enjoy!
A new taller iPhone 5
Tuesday, 25th September 2012 at 5:41pm
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Soap Box
- How will the new EU Directive on Internet Privacy affect your web site?
- Dispelling the myths of Social Media
- Increased Return on Investment from Centralised Integrated Marketing
- Putting PR in the Communications Mix
- Making an Impact Face to Face
- Marketing Through Event and Exhibitions in a Recession
- Intelligent Marketing When Times are Tough