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London-based light artist Chris Bracey is currently displaying his works in his first solo exhibition at Scream Gallery in London titled 'I've looked up to heaven and been down to hell'.

The artist, who learnt his trade from his father, has manipulated his lights into incredible designs using themes which mix religious iconography, retro fairground bulbs and neon advertising styles.

Bracey has also provided dramatic installations for films such as Kubrick’s Eyes Wide Shut, Burton’s Charlie and the Chocolate Factory and the Batman films.

Many of Bracey’s works are self-produced neons, referencing popular culture – “Shine A Light in the Darkness of Your Soul” was written by Martin Gore from Depeche Mode and “There Is A Light That Never Goes Out” is from a song by The Smiths.

His work also draws upon iconic imagery such as tattoo designs and the sights of Las Vegas and Soho, London.

The exhibition is on display until the 1st June 2013.

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From the company that brought you 'the man your man could smell like' comes a new kind of banner ad. Old Spice, which is becoming renowned for its crazy ad antics has produced the internet's first scratch-and-sniff banner advert.

Unlike Google's April Fools joke, this one won't have you pressing your nose up to the screen, instead you fill in a form and they will send you 'the smell of the Internet'.

This is another clever and amusing campaign from the brand, promoting their Wolfthorn line of products.

Take a sniff for yourself here or see it in action over on the Onion's Sport Page.

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Illiteracy is apparently a big problem in France. To highlight this DDB Paris has created a clever campaign that seems to  be advertising various products whilst actually highlighting literacy.

These are thought-provoking, engaging and very well executed.

You can see more of them over at It's Nice That.

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A new collaboration between Hyundai's Advanced Design Centre and Berlin-based WHITEvoid, an interactive art and design studio, has created Fluidic.

The project sees 12,000 suspended spheres acting as 3D pixels or voxels which are illuminated by an array of high-speed lasers. The magic happens thanks to 3D cameras that detect a person and react creating patterns and shapes based upon their movements.

The piece was part of Hyundai's involvement with Milan Design week, the third time it has participated in the show, and was housed at the Temporary Museum for New Design. The interactive sculpture was inspired by nature and its ability to continuously adapt to a changing context, which Hyundai think of as part of their general design philosophy.

On April 8, the day of the preview, the German choreographer Nikeata Thompson directed a special performance featuring art, music and dance in the presence of the press and opinion leaders. In the days dedicated to the public Jan Jelinek of SCAPE, a seminal figure in contemporary electronic music, gave a special performance describing the rhythmic confluence between design and sound titled "Fluidic Art meets Fluidic Sound ".

Whilst many would have missed the chance to experience this for themselves, as it was only open to the public on the last weekend of Milan Design Week, 13th -14th April, there are plans to take it on the road, updates to be posted on the Fluidic page.

Watch a video of the sculpture in action below and visit the Fluidic page for more information and images.

FLUIDIC - Sculpture in Motion from WHITEvoid on Vimeo.

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In Australia Kit-Kat decided to commemorate their limited edition white chocolate bar by holding back the last 50 and melting them.

But that isn't the full story, they got illustrator Mike Watt, to use the melted chocolate and crushed biscuits to make some incredible posters, using only a scalpel to remove any unwanted chocolate.

The posters won't last forever as after a while the hard chocolate will crack and break away from the canvas, but before all that happens they have managed to post them all up on their Facebook page. 

The designs have been called Kit-Kat White Final Fifty and are a great example of creative art and design.

Take a look at them here.

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If you've managed to tear yourself away from the last time-waster we shared with you, Google's 3D Marble Maze, then perhaps it's time you had a play with another Google favourite; Google Street View Hyperlapse.

Developed by the team at Teehan + Lax, a Toronto based digital utility designer, the hyperlapse works by taking images saved on Google Street View, then speeding them up.

To create your own, you choose a location, select starting and end points and then a focal point, the focal point is the icing on the cake, it will allow you to see an image as the camera approaches and passes, simply recreating a car journey as you pass a point of interest.

Watch the video from Teehan + Lax below, then have a go yourself here.

Google Street View Hyperlapse from Teehan+Lax Labs on Vimeo.

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haworth tompkins: the shed at the national theater, london from designboom on Vimeo.

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In a world of DVR recorders, Sky+ and TiVo it's becoming harder for advertisers to reach their audience as many record their shows just so that they can skip the adverts.

In an attempt to tackle this issue head-on, DDB Brussels has produced a special TV ad for Volkswagen that when fast forwarded still works as an advert.

Given the moniker 'slowmercial', this new format features the VW beetle convertible in action, mainly closing the roof. At normal speed this could almost be painful to watch were it not for the relaxing birdsong in the background, but at a fast forward speed the ad works well.

The advert is only presently only being shown in Belgium but you can see it below.

It is a clever concept but does it impact upon the effectiveness of the normal speed ad, after all you cannot bore people into buying a product1

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Pulsate from STRIPE on Vimeo.

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In a clever add by French toilet paper company Le Trèfle, the fight between paper and digital reaches a pivotal point.

In the spot a married couple are depicted with the husband constantly trying to prove that his tablet is better than traditional paper, for drawing, doing sudoku and reading books. However his wife takes it to another level!

Clever and funny from Leo Burnett Paris, have a watch below.

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3 Doodler is a new kind of pen that will draw in 3D. It will allow users to create sculptures or designs in 3D, either by drawing free hand, or by tracing sketches on paper then 'welding' the pieces together.

Currently only available by backing the project on Kickstarter for $75 or more, the pen uses 3mm ABS or PLA plastic as its 'ink', which is heated and cools quickly to build solid structures and shapes.

Although there is not a date for general release, nor a suggested price, from the Kickstarter page we can see that the lowest price they ask is $75 and the upper is $99, with plans to dispatch the finished product in February of next year.

To showcase the capabilities of the pen, the makers, Pete & Max from Wobble Works, worked with some wire artists on Etsy to create some special pieces and templates for backers.

The 3Doodler has seen a lot of press since it was made public and the project has received almost $2.1M in funding, 70 times more than the $30,000 goal.

Find out more on their Kickstarter page or watch the video below.

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