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Wednesday, 16th April 2014 at 4:41pm
The company, which documented news and events from 1910 to 1976, is also working with Mediakraft Networks to distribute the 85,000 videos in the archive.
British Pathé covered world-changing events in the 20th Century, including the World Wars, Emily Davison’s death at the 1913 Derby and the start of teenage pop culture.
The CEO of British Pathé, Roger Felber, said: “We have found the best conditions to ensure that our archive content will continue to act as a pioneer in moving images and retain its heritage for future generations.”
Take a look at the British Pathé website here and let us know what you think about the company’s latest move – is it time to open up the archive?
Thursday, 10th April 2014 at 8:27am
The animation was created by London animation studio Beakus.
The video talks about how scientists can calculate the actual size of the universe, and the factors that affect it.
The animation breaks down a lot of the science into analogies and principles that are easier to understand.
Take a look at the video below, and let us know if you think more scientific videos should be presented this way.
Wednesday, 9th April 2014 at 10:45am
Once again, this year did not disappoint in terms of creativity, with a number of companies jumping at the chance to create some funny content.
From square eggs, to a yeasty new soft drink from Vegemite, Malibu even pitched in with their 'plans' to launch the world's first mobile tasting app which would let you taste cocktails by licking your phone screen!
But perhaps the best offering came from YouTube, who released a video claiming to be secretly behind viral trends of the past - and even showcasing what they intend to be the trends of 2014!
See YouTube's video below, or take a look at the rest here, and let us know which is your favourite.
Thursday, 27th March 2014 at 5:19pm
‘Evolution of the Bicycle’ uses only a few shapes to seamlessly transition through each era of the early bicycles and the perpetually spinning wheels add a quirky dynamism to the animation.
Famous bicycles such as the Penny Farthing and the ‘Boneshaker’ are depicted in the video, which uses Benny Goodman’s jazz piece ‘Flying Home’ as its soundtrack.
You can watch the animation below or find out more about the history of bicycles here.
Tuesday, 25th February 2014 at 3:56pm
C. D. Hermelin takes his portable ‘Royal Safari’ typewriter around the parks of New York City, setting up on a bench and advertising ‘stories while you wait’.
Passers-by just need to request a story about the subject of their choice and Hermelin will type up a unique tale there and then; afterwards, they simply pay him what they think the story is worth.
Hermelin has now branched into online requests, which can be sent to the reader by post.
Watch the video below or find out more about ‘The Roving Typist’ here.
Tuesday, 4th February 2014 at 10:35am
The television advert sees police pursuing a pair of masked criminals, but when they eventually ‘catch’ them, they simply take a moment to snack on a KitKat.
The campaign is the Nestlé-owned brand’s first television spot for three years, though its classic strapline remains at the heart of its marketing.
Jon Lambert (group marketing director for Nestlé UK & Ireland) said: “We wanted KitKat to return to screens with a humorous campaign; reminding everyone not only of the importance of a smile in a break but that KitKat is the chocolate bar to provide that.”
The advert was created by JWT London, which has previously worked with KitKat, and will be supported by online offerings throughout the year.
Take a look at the advert below and tell us what you think of this new spin on the famous chocolate bar.
Thursday, 30th January 2014 at 2:20pm
Handimania’s video takes you through each step, from tracing around your hand to adding shadow to the illusion.
You only need a piece of paper, good colouring pens and a little application to make your very own optical illusion – as it's quick and easy to do, making it ideal for children.
Take a look at the step-by-step guide here or the video below, and let us know if you’ll give this fun exercise a go.
Wednesday, 22nd January 2014 at 1:28pm
Simon Smith recreated Claude Friese-Greene’s journey across Britain. The famous cinematographer captured the hubbub of London life in the Roaring Twenties and Smith aimed to match every shot.
Smith said: ‘Over the past six months, I have attempted to capture every one of his shots, standing in his footsteps, and using modern equivalents of his camera and lenses. This has been a personal study that has revealed how little London has changed.’
The BFI-restored 1927 film is placed next to the 2013 footage and includes famous landmarks such as The Cenotaph and the Houses of Parliament, showing a city that has moved with the times and yet has retained its unique charm.
Take a look at the fascinating video below and tell us what you think.
Wednesday, 27th November 2013 at 10:30pm
With the festive season already among us South African dog food company Bobtail launched this campaign to increase the awareness of the dangers fireworks cause dogs.
Bobtail created their own fireworks - that when lit opened up an informative message about the stress and anxiety that can be caused to dogs by fireworks.
These were given out to top celebrities and radio personalities for maximum coverage.
See the campaign below, and tell us if this makes you think twice about fireworks.
Thursday, 14th November 2013 at 9:18am
Sony has used eight million flowers in their latest ad promoting their 4K Ultra HD TV.
Sony boast that this new TV is capable of delivering HD television with four times more detail than before.
The eight million flowers were selected by Sony to resemble their eight million pixel display - only available on the 4K Ultra HD TV.
Take a look at the video below, and tell us if this would compel you to invest in a new TV.
Thursday, 7th November 2013 at 3:56pm
Safety videos usually bore passengers to sleep, but last week Virgin America launched a new video to engage people in a more light-hearted way.
The video features rapping and even people dancing the 'robot' which certainly breaks the norm for on-flight safety videos.
Dance stars from 'American Idol' and 'So You Think You Can Dance' team up with Virgin America staff to make this highly entertaining video.
Virgin is even auditioning for dancers for the future version of the safety video, entrants must be U.S. residents but anyone can judge the contestants here.
Take a look at the lively video below, and tell us if you would like to see it on your next flight.
Wednesday, 6th November 2013 at 4:27pm
Using JCDecaux and Clear Channel's bus shelter network Pedigree were able to map out interesting city walks in the Belgian cities Ghent and Brussels.
To make these walks a bit more interesting the posters also had an interactive aspect through Facebook, enabling dog walkers the chance to win free dog food.
Take a look at how these walks were received in the video below, and tell us if this would inspire you to walk that little bit further.
Monday, 28th October 2013 at 5:04pm
Lexus has given away a car that sketches the driver's portrait as they drive.
The lucky recipient is Belgian art collector Walter Vanherent, who will have his portrait sketched based on how he drives.
The technology that enables this uses special software developed for the Art is Motion project.
The hybrid vehicle uses a screen to combine visual images of the driver with their driving style to create their portrait.
Take a look at this vehicle in action below, or find more information here, and tell us how you think your portrait would look.
Monday, 28th October 2013 at 3:08pm
Coca-Cola has teamed up with the creative minds at McCann to find an innovative way to promote exercise and healthy living.
The resulting idea was to install a bicycle pedal in a taxi in Chile that, if passengers chose to pedal, could give discounted taxi fares.
The more the passengers pedalled the larger the discount they received!
Take a look at this idea in action in the video below, and tell us if a reduced fare could persuade you into more exercise.
Friday, 25th October 2013 at 11:39am
Adobe has released a fun new video called 'Clicking Baby' to show how its marketing cloud can help businesses.
The video gives a light-hearted insight into how purchasing behaviour can affect a business, and therefore the salience of good business insight.
Take a look at the video below, and tell us if this persuades you to put a lock on your laptop.
Tuesday, 22nd October 2013 at 3:50pm
Citroën has teamed up with four leading Arsenal FC players and magician Drummond Money-Coutts to pull off a great magic trick.
The trick leaves the four arsenal players in awe and in utter confusion - it even features a surprise Arsenal legend at the end.
The video is a part of Citroëns partnership with Arsenal, which is set to run until August 2014.
Take a look at the trick below, and tell us if you know how it's done!
Wednesday, 16th October 2013 at 5:31pm
Featuring seven generations of the Porsche 911, the cars joined together in revving their engines to the familiar tune of 'happy birthday'.
To coincide with this video Porsche has also released a game which allows users to use cars to play different songs.
See this stunt in the video below, and tell us what tunes you think your car could belt out.
Tuesday, 15th October 2013 at 5:28pm
Europ Assistance Italia, an Italian insurance company launched this ambitious marketing stunt in Milan by installing a submarine into the surface of the streets - making it appear like it had risen from below!
A group of actors even emerged from within the submarine to meet with emergency crews at the scene.
This brilliant stunt comes from advertising agency M & C Saatchi Milano.
You can see this stunt in the video below, tell us how you would deal with a submarine popping up in your town centre.
Monday, 14th October 2013 at 12:13pm
This daredevil stunt was created with Swedish agency Forsman and Bodenfors.
The idea of this test was to show how the Volvo Trucks' new city distribution vehicle handles extreme conditions and pressure situations.
You can enjoy this stunt from a 360 degree camera here, or see the video below, and tell us if you would be brave enough to lead the chase.
Wednesday, 9th October 2013 at 2:05pm
To launch the new and improved National Lottery six huge lottery balls have floated down the River Thames on route to Scotland.
The theory behind the idea was that these gigantic Lottery balls symbolised a 'new, bigger lotto' that will reward 1,000 lottery players with £20,000 pounds each.
The revamped lottery will aim to fund more National Lottery projects across the UK as well as striving to allow players to win more money.
Take a look at the video below to see this in action, and tell us if this convinces you to buy a ticket.