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Friday, 17th May 2013 at 2:31pm
In a new advert Audi has brought together two actors who have played the same character. Both Leonard Nimoy and Zachary Quinto have played Spock in the Star Trek movies, with Nimoy portraying the character in the original series and movies and Quinto taking the reigns for the new 'rebooted' movies.
So it comes as no surprise that Audi is asking the question, which Spock is better? In the advert we see the two playing chess online, then a new challenge is laid down.
The commercial is comical, showcasing their latest car, but drawing on some past achievements of Nimoy with an interesting ending.
Created by the same team that produced the viral dollar shave club commercial, Paulilu and agency PMK*BNC.
Watch it below.
Tuesday, 7th May 2013 at 9:40am
The campaign for the soft drink, which was released in Russia back in 1998, currently comprises of two videos.
The videos show the penguins getting up to no good in a shopping centre and underground rail station. The campaign is similar to the 'Gets you through' campaign currently running in the UK.
Take a look at the wacky videos below.
Thursday, 2nd May 2013 at 7:59am
In the video we see a group of people attending a speed dating event, only for one guy to be left without a date, see what happens when he is taken outside to meet Caroline.
Watch the video below.
Wednesday, 24th April 2013 at 11:34am
The bottled water company's adverts have become synonymous with dancing babies since 1998, working along side their slogan of "live young".
This new ad, created by BETC Paris, see's adults catching their reflection and seeing themselves as a baby, a dancing baby.
Whilst this is in no way as entertaining as the previous outings for the talented tots, it has it's moments.
Watch it and the previous ads below.
Thursday, 28th March 2013 at 7:41am
It appears that in Brazil using a woman's shampoo can have strange side-effects, at least that's what we gather from this ad for Dove Men+ Care made by Ogilvy & Mather Brazil.
In this humorous commercial see what happens when a work colleague uses the wrong shampoo.
Definitely an odd one but worth a watch below.
Tuesday, 19th March 2013 at 11:36am
In a clever add by French toilet paper company Le Trèfle, the fight between paper and digital reaches a pivotal point.
In the spot a married couple are depicted with the husband constantly trying to prove that his tablet is better than traditional paper, for drawing, doing sudoku and reading books. However his wife takes it to another level!
Clever and funny from Leo Burnett Paris, have a watch below.
Wednesday, 13th March 2013 at 3:32pm
Interviews can be stressful at best, but preparation is everything. That is however unless you were interviewing for Heineken's internship.
The company decided that they didn't just want someone who answered the right questions; they wanted someone up to the challenges that would lie ahead so they put the interviewees to the test.
During the course of the interviews the candidates were subjected to hand holding, fake heart attacks and fire alarms.
The one who kept their cool was voted for by the Heineken Internet community and the winner was taken to a Champions League game to represent the brand, having their success broadcast at the Juventus v Chelsea game on the 20th November 2012.
A great strategy for weeding out the chaff in the interview process or a very clever viral marketing campaign?
Watch the video below and choose for yourself.
Friday, 8th March 2013 at 11:43am
There are two things that seem to work well in advertising; zombies and reverse psychology.
With this in mind the Darewin Agency created a social media campaign for 'The Walking Dead' in France for the TV channel NT1. They urged viewers not to use the hashtag #walkingdeadNT1 as it was 'contaminated with a virus'. Those that did were then stalked by online zombies.
This clever ploy started with ads on the website that led to people trying it out to see what happened, obviously this then led to them telling others to use the hashtag to gain their own zombie followers. They also introduced this to Facebook, with zombies commenting on posts where the hashtag was used.
The final result was 30,000 users being "attacked" by zombies in less than two weeks, with 550,000 impressions tallied, and most importantly for the TV channel, viewers ratings were up.
Another clever marketing campaign for the TV series, that some may feel doesn't need marketing. Watch the campaign video below.
Saturday, 2nd February 2013 at 11:00am
In its first venture into TV advertising, electronic cigarette company E-Lites has beaten everyone to the punch by combining a dancing baby with last year's viral video hit - Gangnam Style.
The advert features a dad going out for a cigarette and missing his baby's first steps and more.
Their tagline for the campaign is "What will you miss?".
An amusing bit of CGI, watch it below.
Monday, 28th January 2013 at 3:44pm
Once the button is pressed, they are confronted with a choice of colours, kidnapped and then dumped into the middle of a riot with a guest appearance by Elvis.
Definitely one to watch to beat those Monday blues.
Sunday, 9th December 2012 at 4:10pm
This is certainly not one to watch when the children are around and it adds a new meaning to 'Bah Humbug'! A hint to its content is in the name 'Dead Father Christmas'.
Monday, 3rd December 2012 at 7:43pm
With Movember having come to an end are you struggling to get rid of that manly stubble on your top lip? If so then this is the video for you.
Very funny, and worth a watch even if you have not got a moustache, 'How to kill a Moustache' helps you through those difficult minutes pre and post removal.
Monday, 3rd December 2012 at 6:58pm
Take a look at how every flight landing at San Diego International Airport looks like when compressed into 30 seconds.
This film by Cy Kuckenbaker is of course a composite but it is quite fun to watch - especially towards the end.
Imagine what this would look like if it was Heathrow Airport.
Sunday, 2nd December 2012 at 5:57pm
This stunt for Red Stripe by ad agency KesselsKramer (along with Stinkdigital director Greg Brunkalla and creative technology consultancy Hirsch&Mann) popped up in a convenience store in East London.
They rigged up loads of products in a corner store to suddenly start dancing and making music whenever a customer picked up a Red Stripe from the fridge.
It's a great bit of fun but knowing these types of stores well the late night crowd may get a bit freaked out!
Saturday, 24th November 2012 at 3:25pm
They wanted to point out some of the mindboggling acts of stupidity on and around their network that could have had fatal consequences. McCann turned to musician Ollie McGill and animator Julian Frost to create this memorable animated short called Dumb Ways To Die.
With 21 million views on YouTube it seems to have been popular.
Sunday, 11th November 2012 at 4:52pm
Cutting through the marketing buzzwords, Adobe have created this entertaining film clip where they try to persuade marketing execs and creatives to cut through the BS and use plain speaking.
This is something that we pride ourselves in at The Think Tank. Taking a look at the 'bigger picture' and 'thinking outside the box' is right up our street.
Whoops, slipped back into jargon.
Tuesday, 6th November 2012 at 7:08pm
If you have seen too many in-flight safety presentations and have experienced the non-inflating life-jacket then these two new safety videos for Delta Airlines might put a smile on your face.
They are serious in parts but also include many humorous visual gags that will keep your attention.
Great work but have to ask whether this distracts from a serious safety message for those that haven't seen it before.
Monday, 5th November 2012 at 8:47pm
If you want to make your video go viral, then maybe you need to contact Buyral, a new clicking service that guarantees to make your video top the charts.
Innovators in getting children, interns, the elderly and an increasingly complex array of machines to click furiously, see how they do it here in this great video - that has also probably gone viral.
Saturday, 27th October 2012 at 7:42am
Do you have a phobia of lifts? Do you take the stairs just in case?
If so then this video will definitely not help.
This is the latest viral ad from LG, 'So Real its Scary', which has probably put a few unsuspecting lift users in therapy.
Wednesday, 24th October 2012 at 7:10pm
Here's a fun video by film maker Eran Amir.
From Black and White to Colour.
The entire film was shot in one go without any colour correction and at the end you can see how he went about making it.