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Wednesday, 16th April 2014 at 4:38pm
Vyacheslav Mishchenko produces macro photographs of the molluscs and other minibeasts in their natural habitats; these take on a unique beauty at such a magnified level.
Mishchenko said: “As a child, my father taught me to hunt mushrooms near my home and we would always come across all manner of bugs and creatures. As I got older and my interest in photography grew, I decided I wanted to catch these magical scenes on camera.”
Take a look at some of Mishchenko’s pictures here and tell us what you think of the beautiful scenes.
Tuesday, 15th April 2014 at 3:35pm
Ion Popian uses electroencephalogram (EEG) sensors to measure brain activity, which is fed into a 3D modelling programme.
Changes in the fluid model are produced by different intensities of brain activity, but specific emotions, such as happiness, can’t be mapped on the model.
After editing the model, Popian creates a 3D-printed sculpture of the brainwaves; he now hopes to use his concept for architecture.
Find out more about the project, called ‘Mental Fabrications’, here and tell us what you think of the idea – would you map your brainwaves?
Tuesday, 15th April 2014 at 3:32pm
‘Now is what you make it’ stars top footballers, such as Lionel Messi and Jack Wilshere, and musician Janelle Monae, who interact with Stony as he wanders through the streets of Rio.
The video offers the viewer choices along the way, which are indicated by the cursor turning into a blue object, such as a football or a pen.
By clicking, you can change the course of the video to include exclusive content, like Monae singing David Bowie’s ‘Heroes’ and Messi signing a football with your name on it.
Watch the interactive video here or take a look at the original advert below. What do you think of interactive advertising content?
Thursday, 10th April 2014 at 8:27am
The animation was created by London animation studio Beakus.
The video talks about how scientists can calculate the actual size of the universe, and the factors that affect it.
The animation breaks down a lot of the science into analogies and principles that are easier to understand.
Take a look at the video below, and let us know if you think more scientific videos should be presented this way.
Wednesday, 2nd April 2014 at 1:02pm
Community engineer Peter Fox spent three years building the machine for the villagers of Clifton, which has not had its own convenience store since the 1990s.
The vending machine has a quaint façade, with a striped canopy and brick-like exterior; unlike ordinary machines, it takes cards and notes as well as coins.
The local people no longer have to trek to the nearest town, as the machine stocks essentials, such as milk, and other handy items like gravy granules, umbrellas and pet food.
Take a look at the vending machine here and tell us if you would like to see more vending machines like this installed around the country.
Tuesday, 1st April 2014 at 1:19pm
Leon Keer and Remko van Schaik spent six days transforming a plaza on the EPFL campus in Lausanne into a massive game of Space Invaders, using just paint, perspective and exceptional attention to detail.
Measuring 150 square metres, the bold and colourful ‘Art on Science’ project invites students to interact with it, with many wondering how the anamorphic effect was produced.
Take a closer look at the project here and tell us if you think more legendary games should be turned into street art.
Thursday, 27th March 2014 at 5:19pm
‘Evolution of the Bicycle’ uses only a few shapes to seamlessly transition through each era of the early bicycles and the perpetually spinning wheels add a quirky dynamism to the animation.
Famous bicycles such as the Penny Farthing and the ‘Boneshaker’ are depicted in the video, which uses Benny Goodman’s jazz piece ‘Flying Home’ as its soundtrack.
You can watch the animation below or find out more about the history of bicycles here.
Wednesday, 26th March 2014 at 1:18pm
The drink brand installed augmented reality technology on an ordinary bus shelter on New Oxford Street, which could stream realistic images to the waiting travellers.
These real-time images included a tiger padding down the pavement, a meteorite strike, and even an alien invasion.
The reactions of the unsuspecting commuters have been filmed for Pepsi’s online content, which you can take a look at here. After their initial shock, many people started to join in the fun, pretending to be chased by the tiger or zapped by alien rays.
The concept, which was devised by AMV BBDO, is part of the wider ‘Unbelievable’ campaign, which involves fantastic feats and challenges, such as the ‘Human Loop the Loop’ and the ‘Shadow Dance Challenge’.
Watch the video below and tell us what you think of the innovative offering.
Monday, 24th March 2014 at 11:10am
These facts and more are uncovered in a new infographic, which explores interesting information about sleep.
The infographic, made by mattress company Sleepys, also looks at the unusual sleeping habits of famous people and animals, as well as the impact of sleep on your health.
Other insightful statistics include the nature of sleepwalking and dreams, and the true cost of ‘pulling an all-nighter'.
Take a look at the whole infographic here and tell us your favourite facts about sleep.
Tuesday, 18th March 2014 at 12:02pm
The design for a 17-storey tower in France has been revealed, named ‘White Tree’, or ‘Arbre Blanc’.
White Tree, which will be built in Montpellier, has an organic feel with ‘leaves’ branching off the main body of the tower, creating modular spaces and areas of shade.
Inspired by Mediterranean and Japanese influences (the design team includes NLA, OXO and Sou Fujimoto), the tower also incorporates hanging gardens, plants and trees.
White Tree will overlook the historic and modern parts of Montpellier, and is designed to be a mixed-use tower, including an art gallery and a panoramic bar.
Find out more about the unique design here and tell us what you think of it.
Monday, 17th March 2014 at 12:03pm
Kaupo Kikkas took pictures of his visit to the makeshift cinema, which lies abandoned on the Sinai Peninsula in Egypt.
On his blog, Kikkas claims that the venue was actually only built around fifteen years ago, by a Frenchman who wondered why there were no cinemas in the middle of the desert.
However, the local authorities apparently sabotaged the cinema before it could screen a single film, yet it remains intact surrounded by sand and mountains.
Find out more about the intriguing venue here and tell us what you think of it.
Thursday, 13th March 2014 at 5:12pm
Linden Gledhill uses automated macro focusing technology to zoom in on the Lepidoptera, creating pictures that are around seven to ten times larger than life.
The photographs show an incredible variety of textures and patterns between the different species of butterfly and moth; there are at least 150,000 species in the world.
Take a look at Gledhill’s pictures here and tell us what you think of the project.
Thursday, 13th March 2014 at 10:58am
Brewery Ommegang has previously collaborated with HBO, which makes the hit TV show, on two other beers, ‘Iron Throne’ and ‘Take the Black Stout’.
Timed for the launch of Series 4, ‘Fire and Blood’ is a red ale with ‘rich maltiness’ and ‘spicy notes’ from ancho chilies and rye, celebrating the rebirth of dragons in the series.
‘Fire and Blood’ comes with three possible labels, all created by the 'Game of Thrones' production team.
Find out more about the beer here and tell us if you would try one of the range.
Wednesday, 12th March 2014 at 1:58pm
Each hotel offers a completely unique experience to its guests.
‘The Bird’s Nest’ by Inredningsgruppen, which has a retractable staircase and uses the surrounding trees for support, is part of the Tree Hotel in Sweden. Letting its guests get close to nature, ‘The Bird’s Nest’ can accommodate a family of four and uses a network of tree branches for its façade.
Another hotel on the list is Canada’s Fogo Island Inn, a minimalist building constructed on stilts, which reduces the hotel’s impact on the landscape.
Take a look at the whole list here and tell us your favourites.
Tuesday, 11th March 2014 at 10:48am
Lion Sands Game Reserve includes three tree-houses, each elevated in a different environment, such as a field or a mountainous region, which gives the locations distinct personalities.
Unlike the lodges, the tree-houses do not have electricity, but they do provide canopy beds, a picnic dinner, and, of course, the opportunity to experience the local wildlife in its natural setting.
Find out more about the tree-houses here and tell us if you would sleep in one of these.
Friday, 7th March 2014 at 4:47pm
Godzilla, who has been a part of Japanese culture since 1954, is known for destroying cities and terrorising its residents; this new advert offers an explanation for these rampages.
Godzilla now joins a line of celebrities, including Joan Collins and Aretha Franklin, who have participated in the ‘You’re not you when you’re hungry’ campaign.
Watch the advert below and tell us what you think of Godzilla’s latest starring role.
Thursday, 6th March 2014 at 9:33am
London's ExCel arena opened its doors to Ecobuild 2014 this week.
Ecobuild is a yearly exhibition that is a must-see event for architects, contractors and manufacturers in the green building industry.
This edition saw Ecobuild celebrate its ten year anniversary.
There were a few highlights from this year's show, featuring cinematic tents, wooden pianos and many compelling presentations on the cutting edge topics in the green building industry.
The UK-GBC were also in attendance - one of their highlights was to show off their new Pinpoint website which The Think Tank are very pleased to have developed for them.
Take a look at the highlights and find out more here.
Wednesday, 5th March 2014 at 9:46am
The eighty-second advert, inspired by prohibition-era America, depicts a couple finally getting together after colour explodes into their monochromatic lives.
Using Thirties-style framing shots and incredibly detailed set and costume design, the advert has a distinctive, vintage feel.
Ann Marie O’Riordan, Dulux head of marketing, said that the advert marks the brand “moving towards a more conceptual approach that considers the emotional and transformative power of colour.”
Directed by Christian & Patrick, the advert was created by BBH London and is part of a wider integrated campaign for the company.
Find out more about the advert here or watch it below; tell us what you think of Dulux’s new approach.
Tuesday, 4th March 2014 at 3:51pm
Hans Fex painstakingly breaks down ancient objects into smaller fragments, then places and labels them in resin display cases, so their new owners can enjoy tiny parts of history.
The exhibits include scraps of an Egyptian mummy’s bandage, shards of dinosaur fossil, and lumps of meteorite.
Fex has been collecting the objects for thirty-five years and his (nearly) lifelong project has finally come to fruition, with help from Kickstarter.
Find out more about ‘Mini Museum’ here or by watching the video below. Tell us if you would like your own display of extraordinary artefacts.
Monday, 3rd March 2014 at 4:03pm
The advert follows Kermit the frog through New York City, who, despite being surrounded by chaotic Animals, remains relaxed and unflappable – even saving Miss Piggy from an army of fans.
According to Unilever, ‘be more tea’ encourages viewers to be more playful, thoughtful and appreciative of their surroundings, with Kermit embodying this chilled ethos.
Watch the extended advert below and find out more about the campaign here.