People
The Think Tank draws upon a diverse range of marketing expertise. Our team of professional marketers have a wide range of experience and skills that allows us to offer our truly unique integrated marketing approach.
Liam Bateman, Director
Liam is a founding Director of The Think Tank and has worked in marketing for almost 25 years. Starting his career as an Account Executive in one of the UK’s leading Sales Promotion Agencies, Liam has worked in above-the-line agencies and research before setting up The Think Tank with his business partner, Shaun Madle, in 1993.
Gaining a wide range of experience across many marketing disciplines, Liam has worked with a variety of leading brands including Kodak, British Midland, Hertz, Woolworths, Kwik Save, Castlemaine XXXX, Formica, OKI Printing Solutions and ICI Paints.
Liam heads up the Account Management team and manages the development of existing and new business.
Email Liam : liamb@thinktank.org.uk
Shaun Madle, Creative Director
Shaun Madle founded the Think Tank in 1993 with Liam Bateman, and is the Creative Director of the agency. He began his career as a designer/typographer and went on to lead creative teams in several large London advertising agencies. He has worked in the creative industry for over 30 years, across a diverse range of sectors.
Previous clients have included the Orient Express, DAKS, Russell & Bromley, Perpetual Unit Trusts, Alitalia Airways, Data General, Alderwick Peachell, Simpsons of Piccadilly and Robert Walters. Leading the Think Tank’s creative team, Shaun has a hands-on role shaping and developing campaigns across a range of media, and relishes a challenge.
Working alongside clients to ensure consistency and creativity in approach, Shaun is also instrumental in developing existing and new business opportunities for the agency.
Email Shaun: shaunm@thinktank.org.uk
Samantha Dawe, PR Director
Samantha Dawe heads up the PR support function for Think Tank clients. She began her career working in the publishing industry and then moved into a PR consultancy role at Arrow PR (The Argyll Consultancies), now part of Kaizo.
After ten years in the PR industry Samantha joined the Think Tank as she was, and remains, committed to marketing communications disciplines working closely in tandem. Bringing with her a diverse range of sector experience, including experience in-house at the BBC, for production company Wise Buddah, and work across a variety of b2b and b2c accounts in an agency environment, Samantha leads the PR team at the Think Tank.
Activities for clients include stakeholder communications programmes, media relations campaigns and new product/service launches.
Email Samantha: samanthad@thinktank.org.uk
