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Zoopla's fun new ad follows a series of hermit crabs ‘swapping shells’ in search of the perfect home.

The chatty community of hermit crabs use Zoopla to filter their property searches, with one crab falling off its rock with excitement at cheaper bills!

We see the clever crustaceans encounter various tricky situations along the way, including a treacherous commute, swooping seagulls, and bad jokes.

Obviously, negotiation is a key feature throughout: we see a pair of crabs bargaining for a rock to come with the ‘property’ – yet the current owner seems reluctant to part with it.

Watch the full ad below and tell us what you think of it.



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