Apple's new advert fulfils our greatest collective dream... for the world to be one big giant trampoline! How did they do it?

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Are we due a new trend in typography? Prepare yourselves for gorgeous three-dimensional type. HT Standard is a new font set modelled in 3D, ideal for creating type animations.

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A new study reveals that London is one of the top marketing hubs in the world, with its excellent marketing ecosystem and strong presence of brand owners.

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OpenTable will be launching the world's most delicious billboard in London. Make sure you're hungry...

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What would happen if global corporations started branding themselves in a brutally honest way?

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How do you stop customers from thieving your product? Run a campaign in which you give it away for free...

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A new promotional video from mobile network operator SMARTY is a social experiment that shows just how slow we are to pick up on the best bargains.

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What’s the point of having a brand purpose, and do B2B companies really need to have one? We look at why purpose-driven brands tend to be stronger and attract more loyalty.

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Travel operator Tui has found that, contrary to popular belief, longer adverts with less focus on human connection can be more effective.

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