Liam is a founding Director of The Think Tank and has worked in marketing for more than 25 years. Starting his career as an Account Executive in one of the UK’s leading Sales Promotion Agencies, Liam has worked in above-the-line and research agencies before setting up The Think Tank with his business partner, Shaun Madle, in 1993.

Gaining a wide range of experience across many marketing disciplines, Liam has worked with a variety of leading brands including Kodak, British Midland, WorldPay, Hertz, Woolworths, Kwik Save, Castlemaine XXXX, Formica, OKI Printing Solutions, Nespresso, Asendia and AkzoNobel.

Liam heads up the Client Services team at The Think Tank delivering the strategic direction for our clients and managing the development of existing and new business.

Email Liam :

Liam Bateman
Managing Director

Shaun Madle founded The Think Tank in 1993 with Liam Bateman and is the Creative Director of the agency. He began his career as a designer/typographer and went on to lead creative teams in several large London advertising agencies. He has worked in the creative industry for almost 35 years, across a diverse range of sectors.

Previous clients have included the Orient Express, DAKS, Russell & Bromley, Perpetual Unit Trusts, Alitalia Airways, Data General, Alderwick Peachell, Simpsons of Piccadilly and Robert Walters.

Leading the Think Tank’s creative team, Shaun has a hands-on role shaping and developing campaigns across a range of media, and relishes a challenge.

Email Shaun:

Shaun Madle
Creative Director

Jo is a media relations specialist with extensive B2B and consumer experience. Having worked with a number of large retail clients and global multinationals, as well as advertising and media agencies, Jo now leads The Think Tank PR team.

When she's not on the phone to various publications around the world, you'll find Jo honing her Fine Art skills and exhibiting paintings across London, Europe and the US.

Jo Wilmot
Board PR Director

Since joinning The Think Tank in 2008 Dragana has worked on a number of key accounts across technology, logistics and built environment sector.

Her skills and knowledge are rooted in business to business communications and she has extensive experience in delivering complex integrated marketing campaigns. Supporting the marketing needs of a wide range of clients, Dragana has planned and implemented many online and offline strategies both in the UK and across the EMEA region. 

Away from work she mostly spends time with her little boy getting to know the world of Superheroes and Lego creations. Something that comes handy at work from time to time.

Dragana Knezevic
Board Account Director

Kelly-Anne started as a Senior Account Manager at The Think Tank in 2005 and has since taken on the role of Account Director, managing major B2B accounts and offering bright ideas and pearls of wisdom to clients and colleagues alike.

Away from her desk, Kelly-Anne's two little ones keep her busy - but she still finds time to make the office's favourite banana cake every now and then.

Kelly-Anne Steenbok
Account Director

With a MediaLab Arts BSc, Paul is responsible for growing the digital side of the business. He initially designed and developed Flash websites and CD-ROMs in the early years, before becoming the Digital Director and overseeing all the digital projects The Think Tank produces from Parallax websites to After Effects Video Production.

Paul has two beautiful young children so his spare time is mostly consumed by them. However if he does get a minute to himself, he loves to play football (well) and golf (badly).

Paul Stroud
Digital Director

Karen brings over 10 years' experience as an ideas led, award-winning creative in Art Direction and Graphic Design.

From concept to creation, Karen has worked on fully integrated ad campaigns, photo shoots (in both Art Director and photographer roles), branding and identities, direct marketing, branding communications and corporate literature, digital online ads, film editing for TV ads and short films, and direction of VOs and sound dubs.

Previous clients include Ford Direct, Citi Bank, BBC Motion Gallery, MSN and Hewlett Packard to name but a few.

Karen Caines
Art Director

Magda is responsible for the day-to-day operation and management of the office. Her main responsibilities within The Think Tank cover basic HR and financial management functions, including invoicing, supplier controlling and space and facilities management, along with providing administrative leadership to the Directors.

She has more than 15 years of professional experience in administration with an emphasis on sales support, finance, and facility management.

In the past Magda has studied Accountancy and Financial Advisory, and has a Master’s Degree in Marketing and Management from Koszalin University of Technology.

Magda Whitley
Office Manager and Finance

Sarah is an experienced account handler with a passion for creating strategies that go beyond the initial brief to deliver something truly unique for brands and their customers. Sarah works across a range of clients at The Think Tank and enjoys using innovative marketing solutions to meet her clients’ needs.

With experience in the luxury, B2B, and publishing sectors, Sarah adores the variety that this brings to her role. In her spare time, Sarah enjoys baking and is a part of SheSays, a group that runs events and talks for women in the creative and marketing industry. 

Sarah Scott
Senior Account Manager

Alana came to The Think Tank fresh from Australia on a hunt for fun, culture and grey weather. Happily, she found all three, and is now bringing her wealth of experience across marketing and communications to the team, having worked both agency- and client-side helping clients meet their marketing objectives.

A self-described organisational freak, Alana is free to unleash her superb planning and multi-tasking skills on many of our biggest clients, blending strategy, and creative to build effective - and exciting! - campaigns.

Away from her unnaturally tidy desk, Alana can be found exploring London, browsing the shops for additions to her somewhat minimalist wardrobe and seeking out the city’s best gin and tonic.

Alana Walker
Senior Account Manager

Henry works across B2B accounts in the manufacturing and construction industry, with a focus on associations and trade bodies. From his background in hospitality and events PR, Henry introduced The Think Tank’s first ever craft brewing client.

A University of Leeds graduate, Henry's previous experience includes working for the Conservative Party, under the formidable presence of the Rt. Hon. Eric Pickles MP, and a publishing house. A native Londoner, Henry enjoys the finer things in life, in particular good food, fine wine and Havana cigars.

Henry Rubinstein
PR Senior Account Manager

Chris has over 5 years of PR and Comms experience in the B2B and B2C sectors.

Before joining The Think Tank, his previous roles included: working as a journalist for a financial news group, being an account executive for a PR firm specialising in alternative assets, and planning and executing the PR and marketing strategies for a luxury brand where he operated in-house.

This experience has enabled him to exercise and hone his copywriting skills, research ability and capacity to gain industry insight into a broad variety of sectors, ranging from construction and finance to interiors and leisure.

He has strong opinions on ‘Tube etiquette’ and claims to throw a mean Aerobie. He also enjoys writing about himself in the third person.

Chris Kader
PR Account Manager

Becky joined The Think Tank after moving to London to seek fame and fortune in the big smoke, bringing 4 years of experience in all things advertising, marketing and social - and some alarming fashion choices - to the team.

When she’s not at work, you can find Becky exploring London, discussing the finer points of fried chicken (usually with Stephen) or perusing the classier rum joints of SE15.

Becky Walker
Content Manager

A creative graphic designer, Lee’s responsibilities include client pitches, concept generation from initial ideas through to final solutions and art-working for both print and online. Lee has over 10 years design industry experience with a BA(Hons) in Graphic Design and Marketing.

Outside of work, Lee's interests include design, art and photography.

Lee Lewis
Senior Designer

Stephen is a Junior Digital Designer, specialising in digital design and video creation.

Bringing a host of other skills to The Think Tank, including graphic design and artworking, Stephen also has a BSc in Multimedia Computing and Animation.

Outside of work, Stephen is a football fan and enjoys video games and live music - he can also be found at the pool table.

Stephen Ajayi
Junior Digital Designer

Before moving to the UK 4 years ago, Priti lived in India working with an airline as an in-house communications specialist, where she was lucky enough to travel the world and take to the skies often. She's since touched down at The Think Tank, joining the PR team as a Senior Account Executive with 7 years of experience in PR and communications working with a clients across the aviation, legal, fintech, NGO and entertainment sectors.

When she's not in the office, Priti keeps herself busy with 'dot-to-dot' puzzles and working on her calligraphy skills.


Priti Dey
Senior Account Executive

After six years teaching English and Maths, Emi left the classroom to try her hand at copywriting. Starting at The Think Tank as an intern Emi then joined the PR team, bringing a love of language, oodles of writing experience and strong feelings about comma usage.

Outside the office, Emi enjoys open mic poetry nights, studying Japanese and thinking of new ways to push herself outside of her comfort zone. 

Emi Morimoto
Senior Account Executive

Having studied, travelled, taught refugees and organised fundraisers all over the world from Nigeria to Amsterdam, Will finally settled in London and joined The Think Tank as an intern. With plenty of knowledge about unrecognised countries and an MSc in International Development Studies, Will quickly moved up the ranks to become an Account Executive for the PR team.

Outside of work, Will enjoys playing sports badly (on both the pitch and his PS4), getting regrettable cheap haircuts and continuing his charity work with fundraising events. He's also the proud owner of a fabulous winter coat, which nabs him plenty of compliments around the office.


William Jones
Account Executive

Before joining The Think Tank's creative team, Santhyah studied BA Digital Communication Design at University for the Creative Arts Epsom.

Having freelanced in graphic design, after graduating Santhyah honed her skills creating digital animations as well as developing her physical creative skills working with paperstock.

An Adobe Suite, Santhyah brings a love of photography, Justin Timberlake to the team. When she's not at her Mac, you'll find Santhyah zooming around London with her friends blasting Drake at full volume.

Santhyah Suthagar
Junior Graphic Designer

After moving to London from Derby with a Digital Marketing Apprenticeship under her belt, Ailish joined The Think Tank team. Twitter-loving Ailish manages social media for a range of clients across multiple platforms as well as running digital advertising campaigns.

When not at work, you'll either find Ailish in her local Wetherspoon’s developing her new-found love of gin or, if she's at home, she'll be following all things ice hockey and binging the latest series on Netflix.

Ailish Baird-O'Connell
Digital Account Executive

James worked in broadcast media and retail communications before turning his inky hand to the irresistible world of creative copywriting.

He studied English Literature at the University of Glasgow and Advertising & PR at City of Glasgow College (he is from Scotland, jings!). James has written transmission copy for BBC Broadcast, Red Bee Media and Netflix.

His favourite words are ‘dork’, ‘warpath’, ‘icicle’, ‘flummoxed’ and ‘deadbeat’. His favourite punctuation marks are the caret and the pilcrow.

James Wān

As part of Maddie's 4 year course in Media and Communications at Bournemouth University, she's joined The Think Tank as a PR intern learning all there is to know about media, entertainment and whatever else is happening in the world of B2B. 

From work experience at Saatchi & Saatchi to helping out a the Americana Music Awards, Maddie's been keeping busy! When she's not hard at work, you'll find Maddie discovering new cultures on her travels.


Madeleine Douch
PR Intern

About Us
About Us

Find out more about The Think Tank, our team, and the marketing and PR services we offer in the UK, across EMEA, and the rest of the world.

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Find out more about the people behind The Think Tank, our team, and why we are successful in helping our clients deliver outstanding marketing.

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The Think Tank is an award winning marketing agency, with many achievements over more than 22 years of successful marketing. See some of our awards here.

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If you would like to join The Think Tank team, please view our current vacancies across account management, PR, and creative disciplines.

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