We’re excited to announce that The Think Tank has been shortlisted for six awards across 4 categories at the 2025 Construction Marketing Awards, recognising the creativity, strategy and impact of our campaigns across the built environment.
Celebrating our shortlist success
Our work has been recognised across multiple categories and clients:
- Best use of Customer Research and Insight
- MILWAUKEE® EMEA: Powering Perception Change Across Europe
- Oscar Acoustics: Shaping Future-Ready Workspaces
- Best use of Press and Press Relations
- BSRIA: Retrofit Campaign
- DBR: Craft Skills Education Centre Campaign
- Best Brand & Positioning
- Saint-Gobain: Gypsum Ceiling Solutions
- Best Mid-Range Budget Campaign (£50k–£150k)
- MILWAUKEE® EMEA: Powering Perception Change Across Europe
About the campaigns
MILWAUKEE® EMEA – Powering Perception Change Across Europe
To reposition its brand from a product-led manufacturer to a solutions-focused partner tackling sustainability, safety and productivity, MILWAUKEE® engaged our PR expertise. The programme combined thought leadership, media relations and research to deliver consistent messaging across MX Fuel, OPE and PPE categories, exceeding targets for coverage, reach and engagement while strengthening the brand’s reputation as a forward-thinking authority.
Oscar Acoustics: Shaping Future-Ready Workspaces
Workplace noise was identified as a business-critical issue, and our campaign demonstrated how acoustic design can improve productivity, inclusivity and employee satisfaction. Using research, thought leadership and targeted PR, the programme generated 145 leads including 88 sales-qualified, 45 media articles reaching 4.68 million people, and strong digital engagement, establishing Oscar Acoustics as the trusted authority on workplace acoustics.
BSRIA set out to turn retrofit from a technical challenge into a national conversation. Our research-led campaign, combining surveys, thought leadership, media relations and a flagship event, educated audiences, debunked myths and highlighted retrofit’s benefits, delivering 64 media articles reaching 55.3 million and cementing BSRIA’s reputation as the definitive voice on building upgrades.
DBR: Craft Skills Education Centre Campaign
The launch of DBR’s craft skills education centre offered an opportunity to tackle the sector’s growing skills gap. Our focused PR campaign used press releases, media interviews and thought leadership to showcase the centre’s hands-on training model, achieving 12 media placements within one month including national coverage on BBC Online and BBC Radio, positioning DBR as the sector’s go-to authority on heritage craft skills.
Saint-Gobain: Gypsum Ceiling Solutions
Faced with a broad and increasingly competitive market, Saint-Gobain worked with us to reposition and revitalise its Gypsum brand’s ceilings offer. By creating a clear value proposition, tiered product series and the positioning line ‘Better ceilings. Better spaces’, and supporting the launch with adaptable digital and print assets, the campaign gave international teams the tools to relaunch the offer with confidence and renewed purpose.
Team recognition
“We’re really pleased with these nominations,” said Liam Bateman, Managing Director at The Think Tank. “They represent months of close collaboration with clients who trust us to bring their vision to life. It’s great to see the team’s hard work recognised.”
Looking ahead
The 2025 Construction Marketing Awards ceremony takes place in December of this year. Whatever the outcome, being shortlisted highlights the tangible results our campaigns deliver and the value we bring to clients across construction and the built environment.
To explore more of our award-winning campaigns, visit our case study pages.
