Thoughts & News

All the latest ideas, insights and updates from The Think Tank’s wonderful world of B2B.

Members of the Think Tank Team celebrating winning 7 awards at the UK Agency Award show
News

Our UK Agency Award-winning campaigns

Learn all about the campaigns that helped us secure seven wins at the UK Agency Awards.

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Tech Talk: Top AI updates for marketers in October 2024

In the latest instalment of our AI series, our Head of Creative Paul Stroud dives into the top 3 video AI trends that are taking over the marketing world.

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Analyse This! – The role of data in B2B Advertising

Learn more about the increasing importance of accumulating, analysing and applying data in B2B ads.

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The Think Tank secures 3 Agency of the Year wins at UK Agency Awards

Celebrating our updated total of 6 Agency of the Year award wins in 2024.

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The Think Tank sets sail: Our boat party social

We traded in our desks for a boat deck for this social event, cruising along the Thames for a well-deserved evening of fun and relaxation.

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The Think Tank nominated for Agency of the Year at The Drum Awards

Discover why we’ve been nominated for Agency of the Year at the prestigious The Drum Awards.

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Nail the messaging: Our top tips for differentiating your B2B brand

Discover how to craft clear and compelling messaging that resonates with your audience – and helps your brand stand out in the crowded B2B marketplace.

Jesper Andreasson, Copywriter at The Think Tank, against a blue backdrop with a yellow logo
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Meet the Thinkers: Jesper Andreasson’s journey from rock frontman to B2B copywriting hotshot

We interviewed The Think Tank’s Senior Copywriter to find out how his unusual career path has shaped the impactful campaigns he delivers for B2B clients.

Purple and blue abstract graphic of high speed light effect on a black background
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Five reasons why B2B brands should invest more in paid media

Discover why B2B brands should invest more in paid media to improve targeting, engagement, tracking, and growth. Uncover key benefits and strategies for maximising ROI.

B2B marketing awards graphic logo in white and orange on a blue background
News

The Think Tank earns 6 nominations at the B2B Marketing Awards

Explore our shortlisted campaigns and the exciting categories we’ll be competing in – including Agency of the Year.

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