Episode 7 - Navigating the marketing journey21/11/23 - 32:00
21/11/23 - 32:00
Navigating the marketing journey
Kartik Rao : Strategic Marketing Director - Additive Industries
In this episode of the Born to B2B podcast, Liam chats with Kartik Rao, Strategic Marketing Director at Additive Industries, . a revolutionary metal 3D printing company that counts top brands like the Alfa Romeo F1 Team and GKN Aerospace as customers. Liam and Kartik explore the importance of becoming a user of your own product, delve into their biggest marketing bugbears and discuss their hopes for the future of the industry.
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A new episode of Born to B2B: Adventures in B2B Marketing is here!
Joining the conversation this week is Kartik Rao, Strategic Marketing Director at Additive Industries, the world’s first industrial metal additive manufacturing systems developer with customers like the Alfa Romeo F1 Team and GKN Aerospace.
Starting out in technical roles producing alloys, Kartik journeyed into marketing with a unique viewpoint. His and Liam’s conversation is packed full of top tips for marketers in every stage of their careers – from the value of mentorship to the power of open mindedness.
Tune in now, and prepare to be inspired.Back to podcasts