Born to B2B – Kartik Rao talks global mindsets and marketing top tips


21st November 2023

Kartik Rao talks global mindsets and marketing top tips on the latest episode of Born to B2B

Exciting news! A brand new episode of the Born to B2B podcast has arrived – and this time Liam engages in an exciting conversation with Kartik Rao, Strategic Marketing Director at Additive Industries. The company is transforming sectors like auto, aerospace and space with its revolutionary metal 3D printing systems, counting top brands such as the Alfa Romeo F1 Team and GKN Aerospace as customers.

Not had time to listen yet? Here’s a quick synopsis of their chat to whet your appetite…

With a background in metallurgy and material science, Kartik trod an unconventional path into the marketing industry and has spent 15 years working in product management and business development.

His in-depth understanding of the marketing process, from ideas to execution, made for an inspiring conversation filled with unique insights.

Topics covered in the episode include:

  • How to develop a well-rounded viewpoint in marketing
  • Why ‘culture eats strategy for breakfast’
  • The importance of an open mind

And much more. You don’t want to miss it – dive into the full episode now.

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