In the debut episode of our Born to B2B: Adventures in B2B Marketing podcast, we’re joined by Robin Cordy, a digital marketing leader and the Managing Director at NBS.
Robin brings a wealth of knowledge and experience to the table, discussing the current challenges in the dynamic B2B marketing sector and the importance of authenticity in business.
Robin’s journey has been marked by transformation and innovation. He has successfully led NBS’s transition from a tech information provider to an integrated SaaS platform, demonstrating his ability to adapt and thrive in the digital realm.
In our conversation, Robin shares his unique perspective on various topics, including his admiration for Patagonia’s purpose-driven approach and the industry-transforming powers of AI.
He also provides valuable insights on how to change customers’ perceptions of a company and the role your product plays in their world.
This episode is packed with Robin’s wisdom and insights, making it a must-listen for anyone interested in digital marketing, business strategy and the power of authenticity.
Tune in now to this week’s episode of Born to B2B: Adventures in B2B Marketing.
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