We’re in the running for some exciting awards – including Agency of the Year!
We’re delighted to share that The Think Tank has been nominated in five categories (with 6 nominations in total) at the prestigious B2B Marketing Awards.
We’re in the running for…
- Best Omnichannel Programme
- Best Use of PR
- Best Use of Content
- Most Commercially Successful Campaign
And we’re especially thrilled to be up for B2B Agency of the Year (UK) – a highly competitive category that always means a lot to us.
For a closer look at the campaigns in contention, continue reading.
Noise Annoys – Oscar Acoustics
This multi-channel campaign was a fantastic opportunity for us to blend our marketing and PR expertise. Aiming to highlight the issue of excess noise in shared office spaces, Oscar Acoustics tasked us with creating a compelling asset that would both underline the problem and position their solutions as the answer.
We produced a well-researched whitepaper, which, supported by a mix of LinkedIn ads, email nurture campaigns, and targeted PR coverage, effectively communicated the issue and generated significant buzz. The campaign’s success was recently recognised with a win at the Global Agency Awards – a testament to its widespread impact. We’re excited to see if it continues to shine, as it’s up for three titles at the B2B Marketing Awards: Best Omnichannel Programme, Best Use of PR, and Best Use of Content.
Peak Performance – Phi Partners
Launching their Summit Platform as a Service (PaaS) to a global audience of banks, fintech consultancy Phi Partners sought a highly targeted Go-To-Market (GTM) strategy.
With a multi-channel approach designed to directly target, attract and convert prospects across several key touchpoints, we achieved a notable increase in direct inquiries and boosted awareness of the benefits of Phi Partners’ solution. The ‘Peak Performance’ campaign also won a Global Agency Award for its impact. Will its winning streak continue at the B2B Marketing Awards? We’ll soon find out, as it’s nominated in two categories: Best Omnichannel Programme and Most Commercially Successful Campaign.
Commenting on The Think Tank’s nominations, The Think Tank’s Managing Director Liam Bateman had this to add:
“The B2B Marketing Awards is one of the biggest nights in our industry – so I’m incredibly proud that The Think Tank has made a name for itself on the shortlist this year.
To receive so many nominations is a real achievement, and I’m already looking forward to a brilliant evening.
Congratulations to everybody involved in the nominated campaigns, and thanks once again to our clients for their continued support.”
Stay tuned for updates!
