Learn all about the campaigns that helped The Think Tank secure 7 wins at the UK Agency Awards
Following a spectacular evening of celebration, we’re delighted to share that The Think Tank brought home seven wins at the UK Agency Awards – including four for our work with our brilliant clients.
These accolades were in addition to three Agency of the Year wins, which you can read all about here. To find out more about the winning campaigns, keep on reading.
Noise Annoys with Oscar Acoustics
This integrated campaign leveraged a thoroughly researched whitepaper to raise awareness of the issue of office noise and position Oscar Acoustics’ industry-leading acoustic finishes as the go-to solution.
Supported by promotional activity across multiple channels, including both paid and organic LinkedIn posts and direct marketing, the ‘Noise Annoys’ whitepaper was downloaded over 100 times, generating several high-quality leads for Oscar Acoustics. It won the Campaign Effectiveness Award at the Global Agency Awards, a testament to its impact.
At the UK Agency Awards, the ‘Noise Annoys’ campaign won Best Integrated Campaign and Best PR Campaign – further demonstrating its impact and reach.
The judges were clearly impressed with the campaign, saying:
“The Think Tank excelled with a client specialising in a niche field. They delivered impressive work with well-defined objectives and a thorough budget breakdown.
“We were impressed by how this agency clearly defined its audience, particularly targeting architects. The implementation was well-structured, with clear plans for both pre and post launch phases.”
Peak Performance with Phi Partners
When launching their Summit Platform as a Service (PaaS) to a global audience of banks, fintech consultancy Phi Partners needed a highly targeted, multi-channel Go-To-Market (GTM) strategy to effectively attract and convert prospects.
By mobilising the brand’s core messaging across several key touchpoints, we significantly increased direct inquiries and heightened awareness of Phi Partners’ solution.
Having also recently won a coveted Global Agency Award, we were hopeful the campaign’s success would continue. And as luck (and a lot of hard work) would have it, ‘Peak Performance’ secured two further titles at the UK Agency Awards: Best Marketing Campaign and the Campaign Effectiveness Award.
The judges said:
“[The Think Tank’s] deep understanding of their target audience was noteworthy. Their work not only met but exceeded client expectations. Well done!”
A fantastic success for The Think Tank
Commenting on the wins, Liam Bateman, Managing Director of The Think Tank adds:
“It was a real pleasure to spend the evening at The UK Agency Awards, celebrating the agency’s achievements with the team who made it possible.
Receiving so much positive recognition for our campaigns in the form of seven award wins is absolutely fantastic – and a testament to the creativity and hard work that The Think Tank pour into everything we do.
Our collaborations with Phi Partners and Oscar Acoustics were incredibly rewarding challenges. Everybody involved should be really proud of these brilliant outcomes.
Thanks again to our clients for their support and congratulations to all. Let’s keep up the good work.”
