Thoughts & News

All the latest ideas, insights and updates from The Think Tank’s wonderful world of B2B.

Eye-catching OOH campaign posters by The Think Tank displayed around London.
Thought

Out-of-doors and top-of-mind: What makes good out of home advertising?

Trends in marketing come and go, but lately one traditional medium is undergoing something of a renaissance. Marketers and creatives are realising the power of out of home advertising (OOH) to target and reach people in key locations, with impactful messages that reinforce existing campaigns.

A collage of images for the women's history month, to celebrate women in marketing - here at The Think Tank, a marketing agency in London
Thought

Women in marketing: Where are we now?

March is Women’s History Month, which of course encompasses International Women’s Day. So, we thought we’d take a look at some of the history – make that herstory – with a quick recap on some of the most important women who’ve made our industry what it is today.

Packed house at The Think Tank, a marketing agency in London, for the first TTT Academy training session.
Thought

Fight or Flight? Risk or Reward? Why we need to talk about empathy

Here at The Think Tank, we’re very open about and focused on our commitment to support all our people with continuous professional development through The Think Tank Academy.  Naturally, we’re a diverse team, with varied…

PRmoment awards logo awarded to The Think Tank and Oscar Acoustics
News

The Think Tank and Oscar Acoustics nominated for prestigious PRmoment award

Our Noise Annoys campaign has been shortlisted for B2B Campaign of the Year. There was some great news for The Think Tank’s PR team last week: our work with acoustics specialists Oscar Acoustics is in…

PR partnership between Powdertech Corby and The Think Tank, a marketing agency in London.
News

Powdertech Corby and The Think Tank join forces for PR partnership

The powder coating expert has appointed us to inform its target audience about its unique product range. Powdertech Corby is a specialist powder coater for internal and external architectural metalworks in the commercial, residential and…

A graphic of a cookie jar
Thought

How will Google Consent Mode V2 impact marketers?

As the deadline to implement the update closes in, here’s everything marketers need to know. After Google accelerated its plan to restrict third-party cookies earlier this year, there’s been plenty of discussion amongst marketers about…

The Think Tank team stand together, smiling in front of a sign that reads, "Winner: The Think Tank & Additive Industries" at the UK Digital Excellence Awards. Dragana Knezevic holds a trophy.
News

Three award wins at The UK Digital Excellence Awards

One evening of glitz and glamour, three award wins and plenty of reasons to celebrate After a tense and exciting awards ceremony, we’re delighted to share that our ‘Welcome to the Fast Lane’ campaign with…

Image collage showcasing various promotional materials for a campaign titled "Noise Annoys" by Oscar Acoustics, including a printed booklet, brochures, a tablet displaying the whitepaper, and a "Winner European Content Awards 2024" logo awarded to The Think Tank for this campaign.
News

The Think Tank & Oscar Acoustics secure two European Content Awards wins

Our work with Oscar Acoustics has clinched a double victory at the European Content Awards. The now multi-award winning ‘Noise Annoys’ campaign has just brought home two new trophies: B2B Content Campaign of the Year…

A hand arranges wooden blocks with the letters ESG on them. Below these letters, additional blocks display icons representing environmental, social, and governance themes, such as a leaf, a heart, a factory, and gears.
Thought

What is ESG reporting and why is everyone talking about it?

ESG is a critical element of most business strategies nowadays, but how can brands leverage ESG reporting to strengthen their position? Environmental, Social and Corporate Governance (ESG) has risen up the agenda at a dramatic…

Collage of media items including a video brochure, mobile phone screens displaying social media posts, and web banner ads. The UK Paid Media Awards logo is at the bottom left corner, awarded to The Think Tank, a marketing and PR agency, for 3 of their clients: Oscar Acoustics, Phi Partners, Additive Industries. The items showcase various branded digital marketing content.
News

The Think Tank in the running for seven honours at the UK Paid Media Awards

Our work with Additive Industries, Phi Partners and Oscar Acoustics has been shortlisted at this year’s UK Paid Media Awards We’ve just heard that we’ve been nominated for a spectacular seven awards at the UK…

As a responsible data controller, we take your personal preferences into account before sending you information about our services. Please select the channels you would like us to contact you by.

Get in touch - Icon