Thoughts & News

All the latest ideas, insights and updates from The Think Tank’s wonderful world of B2B.

Thought

The B2B marketing trends to watch in 2025

Discover the top B2B marketing trends for 2025; including AI progression, hyper-personalisation and the march of ABM.

Thought

Reel vs. Real: Four more surprising PR insights from TV and Film

From The Crown to the Beckhams, discover where our PR experts are drawing inspiration for their campaigns – and how you can apply their insights.

PPC Manager Charlie Watkins at The Think Tank PR & Marketing Agency in Think Tank's brand blue and yellow image treatment.
Thought

Meet the Thinkers: Charlie Watkins explains the nitty-gritty of B2B digital marketing, PPC and data analytics

The Think Tank’s PPC Manager, Charlie Watkins, explains how he leverages data analytics to optimise clients’ B2B digital marketing campaigns.

Dragana Knezevic Client Services Director at The Think Tank PR & Marketing Agency in Think Tank's brand blue and yellow image treatment.
Thought

Why service matters in marketing

Brilliant service makes for better B2B marketing. Our Client Services Director, Dragana Knezevic, explains why.

The PR team at The Think Tank PR & Marketing Agency in Think Tank's brand blue and yellow image treatment.
Thought

Movie magic meets media relations: Three PR takeaways from TV and film

What can PR professionals learn from watching Succession? Quite a bit! Discover three key insights we’ve gained from TV and film.

Jo Wilmot, PR Director, and Ros Rowlatt, Digital Director at The Think Tank PR & Marketing Agency in Think Tank's brand blue and yellow image treatment.
Thought

Getting the most out of your PR

Discover how you can amplify PR success by leveraging media coverage and boosting social impact to build brand authority and reputation.

Modern kitchen design featuring James Latham timber cabinetry, complemented by blue lower cabinets, a marble countertop island with a brass cylindrical support, sleek pendant lighting, built-in appliances, and decorative greenery
Thought

Spotlighting exceptional service: Our CMA-nominated PR Campaign with James Latham

Learn all about our ‘Think You Know Great Service?’ campaign – see why it’s in contention for two Construction Marketing Awards for its fantastic results.

Thought

AI in marketing: Three transformative technologies to watch

In the latest instalment of our AI series, we examine three new trends and tools set to reshape the marketing landscape.

B2B PR & Marketing agency, The Think Tank's Managing Director Liam Bateman with Think Tank's brand blue and yellow image treatment.
Thought

Changing perceptions: How brands exert influence

How can B2B marketers change perceptions amongst their audience? Read our latest blog to find out.

PR copywriter lead Alison Clements latest blog How PR teams can help executives build up their media profile with Think Tank's brand blue and yellow image treatment.
Thought

How PR teams can help executives build up their media profile

Discover tips on how business leaders build relationships with journalists and raise their profile in the media

As a responsible data controller, we take your personal preferences into account before sending you information about our services. Please select the channels you would like us to contact you by.

Get in touch - Icon